Horticulture marketing New Zealand
Export-premium horticulture lives and dies on seasonal labour. Vacancy-days land at board level every year. Tally runs outcome-guaranteed recruitment and reach campaigns for kiwifruit, pipfruit and packhouse operators at scale.
The gap
Agencies sell empathy content. Operators need bodies on the line by a date. We agree the application or cost-per-qualified-applicant number up front and put fee at risk against it.
How Tally works it
Brief freezes in week one. Capture is real orchard and packhouse work, not staged lifestyle. Reporting is one number a week until the tally is hit or the miss clause fires.
Outcomes we guarantee
Seasonal labour campaigns
Guaranteed qualified applications for harvest, packhouse and seasonal roles with a hard start date.
Packhouse & grower employer brand
Reach among people who will actually turn up for the season, measured cleanly.
Category / export attention
Qualified reach when a grower group or exporter needs in-market narrative moved.
FAQ
Do you do seasonal labour recruitment marketing for horticulture?+
Yes. Seasonal and packhouse recruitment is a core horticulture brief: one agreed application number, miss clause in the contract, weekly tally.
Is Tally a kiwifruit or pipfruit marketing agency?+
Tally works with horticulture at scale, including kiwifruit and pipfruit operators, as part of its New Zealand primary industries practice.
Tell us the number for horticulture.
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Guarantee one-pager
One page on how the tally works, what we absorb, and what voids the guarantee. Leave a work email to unlock the PDF.