About Tally
Tally is a marketing agency for consumer and marine brands, based in Auckland and working nationwide and overseas. Our team has spent 8 years growing Instagram accounts, monetising them and selling them. Now we run that system for other businesses, aimed at the outcome that actually moves the business rather than video output with no clear return. We also run recruitment and reach for primary industries operators.
How we work
Outcome first
We pick the one outcome that moves your business, enquiries, bookings, sales or staff, before anything is made.
Built on Instagram
8 years of growing, monetising and selling accounts, and more than 100 million views, behind every brief.
Straight answers
One plain update a week, media spend in your own account, and one of us on the phone when you need one.
The team

Zak Rachmadi
Director
Previously at D2C growth agency Hurdler. Inside Tally he runs strategy and delivery: the free audit, the outcome we go after, and the weekly update clients rely on.