Marketing for consumer, marine and primary industries
Consumer brands and marine are where we do most of our work, and we run recruitment and reach campaigns for primary industries operators. Whatever the sector, we pick the outcome that moves the business first.
Consumer brands
Shops, venues, products and services that sell to the public. Reels-first content, Instagram growth and Meta ads, aimed at sales and bookings rather than likes.
- Sales and bookings
- Instagram growth
- Enquiries from ads
Marine
Boat dealers, boat clubs, charters, hire and yards all live on a season. We shoot on the water, run the Instagram and ads, and aim it all at bookings, sea trials and enquiries before summer.
- Charter bookings
- Sea trials and dealer enquiries
- Marine trades recruitment
Primary industries
Seafood and aquaculture, forestry and wood processing, horticulture and food processing operators rarely need more video. They need crews and seasonal roles filled, or the right buyers paying attention. We run recruitment and reach campaigns measured in applications and enquiries.
- Crew, plant and seasonal recruitment
- Reach with buyers and partners
- Supplier enquiries
Industries FAQ
Which industries does Tally work with?
Which industries does Tally work with?
Mostly consumer brands and marine businesses, with a recruitment and reach practice for primary industries operators. Consumer brands include retail, hospitality, products and experiences. Marine covers dealers, clubs, charters, hire and yards. Primary industries covers seafood, forestry, horticulture and processing. Instagram account recovery is open to any New Zealand business.
Do you work with businesses nationwide?
Do you work with businesses nationwide?
Yes, and overseas too. Tally is based in Auckland, but shoots are planned around travel, and the rest of the work runs over calls, shared folders and a weekly update.
When should a seasonal business start marketing?
When should a seasonal business start marketing?
Two to three months before you need the bookings or the people, so the campaign is already working when the season opens. That leaves time to shoot content, test ads and fix the enquiry process before demand peaks, instead of competing for the last customers or applicants at a higher cost.